Enterprise 2.0 – Blogging / Micro-Blogging of Origami Bear

Posted: 19/09/2012 in Enterprise 2.0
Tags: , , , , , , ,

Hello Folks, G’day…

  • About

After folding many sheets of paper into many bears, we decided that enough was enough! No more paper cuts, time to make games!

  • Company Overview

We are an independent video game studio.

Today, I would like to introduce the blogging and micro-blogging strategy of our chosen company. OB (Origami Bear) is an independent game development studio with upcoming projects to be released in future.

OB has been using micro-blogging with Facebook and Twitterto update on its progress, in order to build a great relationship with followers and customers. As everybody knows, doing business is willing to have the long-term relationship with customers rather than the short-term. Consequently, having a great relationship allows the collaboration between company and customer to be longer. Also, using micro-blogging allow OB to easily share information and, communicate with customers, and make news via blogging.

So, What are the strategies OB implement?

Frequently updating

Frequently updating is one of factors that is able to attract more followers and customers, and they will be charmed to visit the blog again. In order to be a successful company, OB frequently updates and shares its information, and make news on Facebook and Twitter. This factor influence customers and followers to clearly and easily browse the information and news on those two micro-blogging.

Communication

Communication is the main factor for building a great relationship with customers. In order have good platform of communication between OB and customers, OB uses Facebook and Twitter to communicate with customers and follows. Also, the general PR of OB is working on answering questions and concerns, and talking to customers and other reps via blogging.  As a result, using blogging allows OB to easily communicate with customers.

There is the small business blogging map below:

THANKS FOR YOUR READING…

Check these two related Posts, you can know more about Origami Bear

Reference

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